Marketing Specialist - Creative Studio

Image by Lukas Bieri from Pixabay



Garena  São Paulo, São Paulo, Brazil 2 weeks ago  86 applicants

Full-time · Mid-Senior level

1,001-5,000 employees · Computer Games


About the job

We are looking for a highly-motivated, innovative and results-oriented Marketing Specialist to join our Free Fire Creative Studio team. The role will focus on planning and coordinating marketing initiatives for key Creative content in partnership with International teams. This role will be a piece of a wide-range combination of cross functional teams and external partners.


Our ideal candidate will put all of his/hers gaming passion into the development of our Creative Studio and Company, helping to create and organize our team’s processes.


Responsibilities


Design and contribute on strategic planning for creative projects;


Maintain brand integrity across all marketing initiatives and communications that the Creative team is involved in;


Implement and manage measuring systems in order to make data-driven decisions;


Act as a partner with international publishing team, improving communication and visibility between both teams;


Be a focal point for publishing and marketing for our HQ in several creative projects;


Lead creative process from concept ideas to testing, to deployment in partnership with external vendors and internal stakeholders;


Drive publishing and marketing planning cohesion for Creative initiatives, anticipate issues and negotiate trade-offs with stakeholders from several teams.

Qualifications

5+ years of relevant experience in online and consumer marketing; with experience in the entertainment market as a plus.

Excellent oral and written communication skills and an ability to influence others in english;

Strong analytical and quantitative skills - ability to use data to develop and measure marketing programs;

Ability to operate both strategically and tactically in a high-energy, fast-paced environment.


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Overview

Established in 2009, Garena is a leading online games developer and publisher with a global footprint across more than 130 markets.


Garena provides global users access to popular and engaging mobile and PC online games that it develops, curates, and localizes. It champions games as a social and entertainment platform on which its communities can engage and interact.


Garena is the developer and publisher of Free Fire, a popular mobile battle royale game. In 2019, Free Fire was the most downloaded mobile game globally and the highest grossing mobile game in Latin America and in Southeast Asia*. Garena also exclusively licenses and publishes games from global partners.


In addition, Garena is a leading esports organizer. It hosts esports events around the world that range from grassroots local tournaments to some of the most viewed professional esports competitions globally. Garena’s largest global esports tournament of 2019, the Free Fire World Series, achieved over 130 million cumulative online views.


Websitehttps://www.garena.comIndustryComputer GamesCompany size1,001-5,000 employees3,223 on LinkedIn 

Includes members with current employer listed as Garena, including part-time roles.

HeadquartersSingapore, SingaporeTypePublic CompanyFounded2009SpecialtiesOnline Games, Video Games, Digital Entertainment, Publishing, and Development

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